Best selling
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Herbal Magick Happiness Spell Kit
Regular price £13.99 GBPRegular priceUnit price / per -
777 Angel Number Keyring
Regular price £4.99 GBPRegular priceUnit price / per -
Angel Rose Glasses Case by Anne Stokes
Regular price £5.99 GBPRegular priceUnit price / per -
All Over Print Spiderweb Umbrella
Regular price £17.99 GBPRegular priceUnit price / per -
Drink At Your Own Risk Mug
Regular price £8.99 GBPRegular priceUnit price / per -
Black Labradorite Crystal Skull
Regular price £14.99 GBPRegular priceUnit price / per -
15cm Medium White Sage Smudge Stick Wand
Regular price £8.99 GBPRegular priceUnit price / per -
Mystic Snake Pendulum Decision Maker
Regular price £8.99 GBPRegular priceUnit price / per
Customer Reviews
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Emily S
"I recently purchased a Gothic Skull Mug Set, and I’m absolutely in love with them! The craftsmanship is incredible—each skull design is so detailed, and the mugs have a nice weight to them. They’re not just for show, I use them daily. Delivery was quick, and the packaging was secure. This was my first purchase here, but it definitely won’t be my last!"
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James R
"I’ve been looking for unique home decor, and this shop exceeded my expectations. I bought some candles and they’re even more beautiful in person. The candles burn evenly, and the scent is just the right amount. They add the perfect gothic touch to my living room. The whole process, from ordering to delivery, was smooth and easy. Highly recommended!"
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Laura K
"This store has quickly become my favorite for all things dark and mystical. I ordered the Dragon Incense Burner, and I’m blown away by the quality and detail. It’s a stunning piece that’s both functional and decorative, and the incense smells amazing. It was well-packaged and arrived quickly. I’m already planning my next purchase, this place is a gem!!"
ABOUT US
Welcome to The Alternative, where your home becomes a canvas for the unique, the bold, and the beautifully different. We're more than just a homeware store, we're a sanctuary for those who defy the ordinary and embrace the extraordinary.
We believe that your home should be as distinctive as you are. That’s why we offer a wide range of products that aren’t just functional but are also expressions of art and personality. Whether you’re looking to transform your space into a gothic haven, add a touch of alternative flair, or simply find that perfect piece that’s a little bit out of the ordinary, we have something for you.
Thank you for choosing The Alternative, where we celebrate the beauty in darkness and the allure of the unconventional. Welcome to a world where your home reflects the true you.